RealScout

Collaborative home search platform with AI-powered recommendations that keeps buyers engaged and agents informed throughout the search process.

CRMPaidAI-powered buyer engagement

Get Started with RealScout

Overview

RealScout is an innovative buyer-focused CRM and collaborative search platform that transforms how agents work with homebuyers. The platform provides buyers with a beautiful, intuitive property search experience while giving agents unprecedented visibility into buyer preferences and behavior through AI-powered insights. Buyers can save searches, favorite properties, rate homes, and leave comments, while RealScout's AI analyzes their behavior to predict which properties they'll love and sends intelligent recommendations automatically. Agents receive real-time notifications when buyers engage with properties, see detailed analytics about buyer preferences, and can collaborate seamlessly through shared notes and comments. With features like automated listing updates, personalized property matches, and engagement tracking, RealScout keeps buyers actively searching while giving agents the intelligence needed to close deals faster.

Real-World Example

Samantha, a buyer's agent in Seattle working with 12 active buyers, uses RealScout to keep all her clients organized and engaged. Each buyer has their own RealScout portal where they save favorites, rate homes, and leave comments. RealScout's AI learns their preferences and automatically sends personalized recommendations daily. Samantha receives real-time notifications when buyers engage with new properties, allowing her to schedule showings proactively. The analytics dashboard shows her exactly which features each buyer values most, helping her refine her search. Since implementing RealScout, her buyers schedule 40% more showings and close 25% faster.

Pros & Cons

Pros

Beautiful buyer experience keeps clients engaged longer
AI-powered property recommendations increase showing conversions
Real-time buyer engagement analytics inform agent strategy
Collaborative tools strengthen agent-buyer relationships
Automated listing updates reduce manual search work

Cons

Focused on buyer agents—limited seller/listing features
Requires buyer adoption and active participation
Pricing around $149/month may be steep for newer agents
Not a full-featured CRM—best as complement to existing system

Best For

Buyer's agents and teams who want to provide an exceptional home search experience while gaining intelligence about buyer preferences. Ideal for agents working with 5+ active buyers simultaneously.